Ornella Guzzo é gerente de Sustentabilidade no Grupo Heineken e nossa convidada neste episódio. Um dos temas mais interessantes é o projeto Day After, que desafia a forma como a indústria de bebidas aborda o consumo exagerado de álcool. Por meio das ciências comportamentais, a marca tem conversas transparentes com jovens e propõe mudanças reais de comportamentos nocivos. Também falamos sobre reciclagem, projeto Noronha Plástico Zero, SOS Mata Atlântica, energia renovável e muito mais.
Ligia Camargo é head de Comunicação e Sustentabilidade da Danone. Ela nos contou sobre ações sociais com as kiteiras (sim, que vendem kits de produtos Danone), projetos de reciclagem e agricultura orgânica. Colaboradores também têm benefícios...
Ana Paula Kagueyama, diretora sênior do PayPal, foi uma das primeiras contratações no Brasil há 10 anos - uma empresa tem mais de 20 anos, incluindo o período no Ebay. Como propósito, o PayPal quer facilitar o acesso a transações financeiras...
Thais Machado Gusmão, do Instituto O Boticário, compartilha curiosidades sobre o mundo do perfume, acesso à cultura e empreendedorismo social.
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